PHARMA GURI

Background

PHARMA-GURI Company, established 1978, has the capability of handling the import, marketing, sales promotion, telemarketing, advertising, merchandising and direct distribution of a full product line to all of the pharmacy chain stores, neighborhood drug stores and health food shops.

PHARMA GURI merged with CHEMIPAL LTD

01-07-99

As part of the world and local trend, the two companies merged to gain a mutual benefit as immediate growth for Chemipal and an aggressive modern distribution to pharmacies for Pharma Guri .

Pharma Guri has a long experience in marketing and distributing a natural products and food supplements to the targeted markets. Pharma Guri will represent the Alternative Medicine section in Chemipal.

Pharma Guri will provide the marketing services for any new alternative medicine products and Chemipal will provide an aggressive sale force (salesman & telemarketing) and logistics with distribution.

Pharma Guri have the know how in building brands in the Israeli food supplement market, including brand positioning and marketing strategy

Pharma GURI Today's Activity

PHARMA-GURI distributes numerous consumer health good products and manufacturers including the following brand names:

1. NELSON'S, Bach Flower Remedies (UK).
2. PHYTOSOLBA Lab, natural hair treatment products (FRANCE).
3. OMNI ADD & ADHD food suppliments.

4. PHERGAL Lab, Naturtint, Natural hair colors (SPAIN).

5. ARKOPHARMA Lab, Pharmaceutical Products (FRANCE).

6. PHARMA CARE, Sambucol (UK).

7. VirMax LLC, (USA).

8. ABOCA S.p.A (ITALY).

9. Local Israeli manufactures of VMS and nutraceuticals.

The PHARMA-GURI staff is comprised of the following professionals:

Management & Development 1
Marketing Manager                1
on line Marketing                    1
Commercial Manager             1
Medical Representative          2

Administration                         2

Reach Market Structure:

• Private Pharmacies       480
• Health Food Shops         130
• Drugstore Chains            300
• Food Chains Pharmacies 40

Israel population brake down:

1. Total population – 8.847.000 inhabitants

2. Jewish population - 6.592.000 inhabitants
2. Arabs lives in Israel – 1.850.000 inhabitants
3. Orthodox religious – 772,650 inhabitants

Share holding

• Chemipal LTD 100% Shares Date: 01-2008

Directors:

Shay Brosh - CEO, Eitan Gal, Meir ROKACH

General Manager:

• Shay BROSH

Address:

Tel: ++972-9-8866 999
Fax: ++972-9-8633 622
Address: P.O. Box 8111
KIRYAT NORDAU, NETANYA 42293 - Israel
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www.pharmaguri.co.il

E-Mail: shay@pharmaguri.co.il
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